atuВестник Алматинского технологического университетаThe Journal of Almaty Technological University2304-568X2710-0839АО "АТУ"10.48184/2304-568X-2024-1-181-187atu-1957Research ArticleТЕХНОЛОГИЯ ТЕКСТИЛЯ И ОДЕЖДЫ, ДИЗАЙНTEXTILE AND CLOTHING TECHNOLOGY, DESIGNИсследование качественных показателей комбинированных фактурных материалов для спецодежды курьера экспресс-доставкиStudy of qualitative indicators of combined textured materials for special clothing of express delivery courierhttps://orcid.org/0000-0003-0030-4314КучарбаеваК. Ж.KucharbaevaK. Zh.

050012, г. Алматы, ул. Толе би, 100

050012, Almaty, 100 Tolebi st.

kaldigul.kuzarbaewa@mail.ruhttps://orcid.org/0009-0002-9631-1024ОрынбаеваШ. Н.OrynbayevaSh. N.

050012, г. Алматы, ул. Толе би, 100

050012, Almaty, 100 Tolebi st.

orynbaeva0101@gmail.comhttps://orcid.org/0000-0001-7268-7620СарттароваЛ. Т.SarttarovaL. T.

050012, г. Алматы, ул. Толе би, 100

050012, Almaty, 100 Tolebi st.

orynbaeva0101@gmail.comАлматинский Технологический УниверситетКазахстанAlmaty Technological UniversityKazakhstan2024260320241431181187Copyright © Кучарбаева К.Ж., Орынбаева Ш.Н., Сарттарова Л.Т., 20242024Кучарбаева К.Ж., Орынбаева Ш.Н., Сарттарова Л.Т.Kucharbaeva K.Z., Orynbayeva S.N., Sarttarova L.T.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://atu.ejournal.kz/jour/article/view/1957

В статье раскрыты вопросы разработки высококачественного специального комплекта одежды для курьера экспресс-доставки и эффективный способ продвижения корпоративной культуры и укрепления бренда. Уникальность форменного стиля сотрудников данной службы способствует созданию положительного и доверительного восприятия со стороны компаний, предоставляющих услуги курьерской доставки, и соответственно улучшает их профессиональный имидж. Специальная одежда, изготовленная из разнообразных фактурных материалов «корпоративных» цветов, позволяет единообразно идентифицировать курьеров, повышая их узнаваемость и организованность их работы. При разработке специального комплекта одежды для курьера экспресс-доставки выбраны комбинированные разнообразные фактурные материалы, проведен анализ стандартных показателей Государственного Комитета технического регулирования на испытательных образцах на соответствие износостойкости, несминаемости и устойчивости красок различных пакетов материалов. Многофункциональный комплект для курьера экспресс-доставки, разработан в соответствии с учетом направления моды, что является одним из основных критериев при составления новой композиции костюма с различными конструктивными и художественными решениями. Вышеперечисленные факторы обеспечивают трансформацию курьерской одежды в зависимости от деятельности. Для обеспечения безопасности курьера на службе, в комплекте применены светоотражающие элементы на различных участках (на полочке, спинке, рукавах, в боковых швах брюк). Разработанный специальный комплект одежды для курьера экспресс-доставки из пакета комбинированных фактурных материалов удобен в носке при работе курьера, удовлетворяет эксплуатационным требованиям, его формат позволяет комфортно работать в любую погоду, не мешая движению и продлевая срок службы.

The article considered the effective issues of preparing a set of quality of special clothes for express delivery courier service, strengthening corporate culture and promoting the brand. The special uniform of the employees ensures the reputation and reliability of the service companies, which increases the professional image of the service. A special uniform, made of textured materials mixed with corporate colors, allows customers to immediately identify the field of service, increases its recognition in this field and the loyalty of its work. In the preparation of express delivery courier clothing sets, mixed textured materials were selected and the wear resistance, non-cracking and friction resistance properties of the various materials package met the specified index requirements, the state technical regulatory committee analyzed the standard indicators in the test samples. The multi-functional express delivery courier clothing set prepared according to the requirements of modern fashion has the importance of creating a new composition of the suit in new constructive and artistic solutions for each season, making the transformation of the courier clothing according to the function impossible. On the basis of the above-mentioned factors, courier clothing is transformed according to the service. A set of clothes prepared with reflective elements ensures the safety of the courier (front waist, back waist, sleeves, trouser seams). Courier's special work clothes made from a package of mixed textured materials, express delivery set is easy to service and meets operational requirements, its shape allows comfortable operation in any weather without hindering movement and extends the service life.

экспресс-доставкаспецодеждаодежда для курьеракомбинированный материалфизико-механические показателимногофункциональныйсветоотражающий элементexpress deliveryspecial clothingcourier clothingmixed textured materialphysical and mechanical indicatorsmultifunctionalreflective elementReferencesKucharbaeva K.Zh., Orynbaeva Sh.N., Gibaratova A. Zhedel zhetkіzu kurerge arnalgan arnajy kiіmderdіn erekshelіkterіn taldau [Analysis of the features of special clothes for express delivery couriers Material of RNPC "Nauka]. Education. Youth" - Almaty: ATU, April 20, 2023Kucharbaeva K.Zh., Orynbaeva Sh.N., Gibaratova A. Zhedel zhetkіzu kurerge arnalgan arnajy kiіmderdіn erekshelіkterіn taldau [Analysis of the features of special clothes for express delivery couriers Material of RNPC "Nauka]. Education. Youth" - Almaty: ATU, April 20, 2023Suteeva M. A., M.A. Osnovy' texnologii shveinogo proizvodstva [Fundamentals of Sewing Production Technology] / M.A. Suteeva M. A.,, M.S. Kurgambekov. 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The authors declare that there are no conflicts of interest present.